Essentials

Brand

The details that elevate your band— refined, intentional, and
unmistakably you.

Your brand doesn’t stop at a logo or website. It lives in the way you communicate, show up, and guide people through your experience. Our Brand Essentials help you stay visible, aligned, and connected—across every touchpoint.

Whether you’re launching something new or elevating your existing presence, these à la carte services are designed to expand your reach and polish your presentation—seamlessly and strategically.

Monthly Email Marketing

One beautifully branded, strategy-driven email per month—written in your voice and synced with your content themes.

→ Learn more

Person taking a photo of green plants on a phone at a wooden desk with a laptop, cup of coffee, and plant decor.

Email
Marketing
Setup

Get your platform ready for intentional growth.

→ Learn more

Bag of Roast House coffee labeled Cafe de Americas, with scattered coffee beans and a coffee scoop on a textured surface.

Brand
Photography

Custom photo sessions to help your digital presence feel as professional and personal as your work.

→ Learn more

A picnic setup on a white cloth outdoors with fresh peaches, a flower arrangement in a jar, a plate of salad, a fruit platter, and a person holding a glass of iced drink.

Monthly
Blog
Posts

Thoughtful blog content designed to grow your visibility, share your expertise, and support your SEO—without sounding robotic.

→ Learn more

A white bottle of GentleCare Mouche Away Prebiotic Total Body Cleanser in the foreground, with a smaller spray bottle and a rolled white towel in the background on a white surface.
Person typing on a silver laptop at a white speckled table with a cup of coffee, a notebook, and a pen, against a red brick wall.

Branded
PDFs

Lead magnets, service guides, or client onboarding documents—custom-designed to inform, inspire, and align with your brand.

→ Learn more

Not sure which is right for you?

Let’s talk.
We’ll help you choose the best fit based on your current capacity, goals, and content style.

→ Book a free 15-minute Clarity Call

Show up with content that connects

Perfect for You If

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You’re getting ready to launch and need supporting materials

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You want every part of your business to feel polished and aligned

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You’re building client trust and want your visuals to match the quality of your work

+

You want thoughtful support without committing to a full rebrand

Email Marketing Setup

Get your email platform ready to grow—with all the backend setup done for you

A person using a smartphone to take a photo of green plants on a desk, with a laptop and a cup of coffee nearby, surrounded by indoor plants.

What’s Included

  • Account setup

  • List segmentation + tags

  • 2-3 categorized + branded email templates

  • Automated + branded welcome email

  • Integrations with your website and payment system (lead magnet funnel included as necessary)

  • SOP user guide and 30-day email support

$495
 $415 add-on for existing clients

Monthly Email Marketing

One beautifully branded, strategy-driven email per month—written in your voice and synced with your content themes

Bag of Roast House coffee labeled 'Cafe de Americas' with roasted in Spokane, Washington, in a scene with scattered coffee beans, a mug, and a wooden spoon on a textured orange surface.

What’s Included

  • Strategic subject line + preview text

  • Copywriting + layout in Mailchimp, Flodesk, or your platform of choice

  • Mobile-optimized and on-brand

  • Optional: scheduled + sent for you

$275/ month
$195/month add-on for existing clients

Monthly Blog Posts

Thoughtful blog content designed to grow your visibility, share your expertise, and support your SEO—without sounding robotic

A picnic setup outdoors on a white blanket with fresh peaches, a salad with yellow and red tomatoes, a glass of dark soda with ice, a jar of purple and pink flowers, and a dish of sliced peaches and blueberries, with grass surrounding the blanket.

What’s Included

  • 1 blog post per month (500–800 words)

  • SEO keyword optimization + meta descriptions

  • Strategic topic guidance (optional)

  • Written in your brand voice

$275 month
$195/month add-on for existing clients

Brand Photography

Custom photo sessions to help your digital presence feel as professional and personal as your work.

*Available locally in the greater Vancouver and Portland areas.

Recent brand sessions.

  • A picnic setup on a white cloth with peaches, fruit salad, arranged on plates, a glass of soda with ice, a person's arm and knee, and a vase of purple and pink flowers outdoors on grass.

  • A bag of Roast House Weave Blend coffee beans, spilled from a black mug onto a white surface. The bag features a graphic of a leaping jaguar.

  • Sliced peaches and blueberries on a ceramic platter and scattered on a wooden table, with whole peaches and additional blueberries in the background.

  • A cozy living room scene with a brown leather sofa draped with cream and pastel-colored throw blankets and pillows. There are large windows with white framing and curtains, showing lush green trees outside. A white mug sits on a wooden side table attached to the sofa.

  • A beige canvas bag with a red heart and the words 'wild & pure' in black. The bag is resting on a cardboard box with similar text and images.

  • Fresh bread loaf on a wooden cutting board with butter and a butter knife, in a cozy kitchen setting with a flower bouquet on a table.

  • Bag of Roast House coffee labeled 'Cafe de Americas' with tasting notes, on a wooden surface surrounded by scattered coffee beans, a green mug, and a wooden spoon.

  • A stainless steel espresso machine on a wooden kitchen counter with a white mug on a wooden coaster, behind a window with a view of trees.

  • A modern bathroom with a geometric black and white tile floor, a small round sink on a wooden vanity, a toilet, a glass shower with black dot mosaic tiles, a white towel hanging on the wall, and decorative wooden wall art.

  • A black round candle jar with a matching lid leaning against it, containing white wax and a wooden wick, set against a plain white background.

  • A white plate with a variety of fresh mushrooms, including oyster, cauliflower, and small brown mushrooms, placed on a wooden surface outdoors with grass in the background.

  • A white bottle of GentleCare Mouche Away prebiotic total body cleanser with a pump dispenser in the foreground, and a smaller spray bottle and bath sponge in the background, all placed on a white surface with a white background.

  • Person slicing peaches on a wooden cutting board, with whole peaches nearby and a bouquet of flowers in the background.

  • A plush bunny toy with polka-dotted ears and body, in front of a woven basket filled with other stuffed animals and toys.

  • Three black candles with white labels, one unscented candle in the center, and one labeled 'Date Night' with notes about scent ingredients.

  • A glass jar filled with chickpeas, placed on a wooden surface outdoors with a blurred green background.

  • Bag of Roast House coffee beans label reading 'Cafe de Americas,' on an orange table with coffee beans scattered, a ceramic mug, a wooden spoon, and a coffee pot in the background.

  • A black container labeled 'Staycation' with notes of ozone, citrus, honeydew melon, violet, and oakmoss, placed on a white surface. In the background, there is a wicker basket filled with various items.

  • Four black candles with white labels and one unlit white candle on a white background. The candles are labeled 'Date Night,' 'Lumberjack,' 'Sunkissed,' and 'Staycation'.

  • Coffee brewing setup on an outdoor table with coffee beans, a wooden scooper, and a bag of Roast House coffee labeled 'Café Americas,' surrounded by ceramic cups and a small espresso maker, with blurred greenery and building in the background.

  • Box of Indaba Coffee Roasters High Drive medium roast coffee pods with chocolate, caramel, and fruit flavors, in colorful packaging on a plain white background.

  • A plate of pancakes with butter, bacon, slices of bread with cheese, a fork, a ceramic mug of coffee, and a garnished Christmas tree branch on a wooden table.

  • Person slicing cheese on a wooden cutting board outdoors, with a vase of colorful flowers in the background.

  • Gift basket containing caramel candies in a speckled mug, coffee beans, tea packages, and snacks

  • A brown cardboard package labeled 'Wouche Away Natural All-in-One Cleanser' with a spray bottle and a cloth in front, and a woven basket filled with stuffed animals and toys in the background.

  • Living room with a tan leather couch, decorative pillows, a wooden trunk-style coffee table, a small round stool, a knitted throw blanket, and a window showing greenery outside.

  • A bowl of mixed white and brown eggs on a wooden surface outdoors.

From headshots to behind-the-scenes captures- show up with professionalism, warmth, and ease.

Mini Session
Perfect for social media refreshes or updated headshot

✺ 30 min
✺ 10 edited photos

$375 | $300 add-on for existing clients

Signature Shoot
Ideal for small business owners who need a mix of content for web, social, and marketing

✺ 60 min
✺ 25-30 edited photos

$550 | $450 add-on for existing clients

Full Brand Experience
For brands who want storytelling variety: social content, banners, email headers, and more

✺ 90 min
✺ 50+ edited photos + planning support

$875 | $725 add-on for existing clients

Branded PDFs

Lead magnets, service guides, or client onboarding documents—custom-designed to inform, inspire, and align with your brand.

Person in a beige shirt typing on a laptop at a white table, with a notebook, pen, and coffee cup nearby, against a brick wall background.

What’s Included

  • Designed in Canva or InDesign

  • Includes light copyediting

  • Print and digital-ready

$250/ document
$175 add-on for existing clients

Let’s talk.
We’ll help you choose the best fit based on your current capacity, goals, and content style.

→ Book a free 15-minute Clarity Call

Not sure which is right for you?

“Everything finally reflects who we are—and where we’re headed.”

A cozy living room with a beige couch, various pillows, and a laptop displaying a website, surrounded by indoor plants, wall decor including hangers, a basket, and a hat.

Looking for Something Else?

Whether you’re building from scratch or ready to elevate what you’ve already created, Aspen offers intentional, aligned services designed to meet you where you are.

→ Signature Web Design – Clean, modern websites that reflect your essence and guide visitors to action
→ The Brand Blueprint – Build a brand that looks as aligned and intentional as the work you do.

Let’s create a digital presence that’s as powerful—and beautiful—as the work you do.

Stay Inspired

Design tips, brand clarity, and digital strategy—delivered with intention.

No fluff, no spam—just meaningful content to help your business grow with confidence and clarity.